2 April 2013
Though over 4 million saw the season 3 premiere of Game of Thrones in the USA, millions more will be watching it across the world faster than ever. Illegal downloads (if you believe in such a thing), clogged servers across the globe. Measurements are not so well tracked but Heroes is believed to have achieved 145,000 downloads from one site with Game of Thrones hitting almost 3 times as many.
On the legal side (if you believe in such a thing), Apple moved to make the most of it by putting Season 3 on iTunes, as soon as broadcasts were shown across the continental USA. Lawyers that self-promote their services to the USA TV networks, worked hard to bring down many links for illegal sites. Torrent activity also was being chased by lawyers working to entrap and shut down the sites.
Overall estimates seem to point to over 1million downloads reports Jethro Nededog at the wrap.com. Australia was a respectable 3rd only to the UK and USA in downloads so far. I say respectable as HBO seems to view the piracy as a compliment.
As Apple released season 3 to iTunes so fast, I query why this was not publicized, as many would have paid the $4 versus hunting down an illegal episode